Cookie Policy

What Are Cookies

Cookies are small text files stored on your device when you visit our website. They help us provide a better user experience and understand how our service is used.

Essential Cookies

Required for the website to function. These include session cookies, authentication tokens, and security cookies. They cannot be disabled.

Analytics & Tracking Cookies

Help us understand how visitors interact with our website. We use privacy-respecting analytics to track page views, session duration, and feature usage. These cookies are only set when you grant analytics consent via our cookie banner.

We use Apollo.io for visitor identification and engagement analytics. The Apollo tracking script may collect device and browsing information to help us understand website traffic and reach out to potential customers. You can learn more in Apollo's Privacy Policy.

Marketing Cookies

Used to deliver personalized outreach and measure campaign effectiveness. These cookies are only activated when you explicitly opt in through our cookie banner or consent forms.

AI-Powered Communications

When you use our Relationship Lens tool and provide your contact information, you may opt in to receive marketing communications from GTM Heroes. These communications may be generated and/or delivered using artificial intelligence, including AI-composed emails, SMS messages, and AI-powered voice calls. This consent is separate from cookie consent and is collected explicitly at the point of data submission.

Managing & Withdrawing Consent

You can change your cookie preferences at any time by clearing your browser cookies and revisiting our site — the cookie consent banner will reappear. You can also control cookies through your browser settings.

To withdraw consent for AI-powered marketing communications, email privacy@gtmheroes.com or use the unsubscribe link in any communication you receive.

Note that disabling essential cookies may affect website functionality.